Victor Chandler is back! After a 3-year hiatus, his first foray is set to be as part of a new sportsbetting and gaming company to be called Bet Lion, focusing on East Africa and launching in August.

Bet Lion will be powered by FSB Tech, a sportsbook and platform provider that Chandler described as “terrific” and a company with experience in the African market.

FSB Tech already have two brands operating on their platform in Tanzania and Kenya and Victor, a pioneer in the industry for over 30 years, realises the potential of the evolving market.

He stated: “The market is already showing huge growth and smartphone penetration is much higher than many realise and with that has come an excellence in micro-payments.”

FSB Tech’s Business Development Director, Richard Thorp, added: “It’s great to be working in a region that has so much potential, especially with somebody who has such a clear passion for and understanding of the betting and gaming business.”