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Marketing

DraftKings releases responsible gambling ad ‘The Gambler’

DraftKings’ latest responsible gaming campaign revolves around the lyrics to “The Gambler” — knowing when to hold ‘em, fold ‘em,...

Marketing
Ladbrokes launches new Cheltenham Festival TV ad

Leading bookmaker Ladbrokes has announced the launch of its latest TV campaign, ‘A Racing Certainty’, ahead of the Cheltenham Festival....

Marketing
Evoke selects Who Wot Why for William Hill Vegas account

Independent creative company Who Wot Why has been appointed agency of record for William Hill Vegas, which is part of...

Marketing
BetMGM unveils first online TV ad featuring Jamie Foxx

BetMGM, a leading sports betting and iGaming operator, is premiering its first online casino commercial featuring company brand ambassador Jamie...

Marketing
Sky Bet debuts “G.O.A.T.” tv ad ahead of Cheltenham Festival

Sky Bet and Anomaly are proud to announce the launch of a bold new campaign and always-on racing platform for...

Marketing
Ladbrokes adds Darren Gough as brand ambassador

Labrokes has announced the signing of former England and Yorkshire cricketer, and Strictly Come Dancing winner Darren Gough as its...

Marketing
Super Group unveils F1 partnership with Williams Racing

Atlassian Williams Racing today announces a major multi-year partnership with Super Group Limited , the parent company of leading online...

Marketing
Allwyn partners McLaren Formula 1 Team

Leading multi-national lottery operator Allwyn announces a global official partnership with 2024 F1 Constructors’ Champions, the McLaren F1 Team. The partnership with McLaren, alongside...

Marketing
New England Patriots extend partnership with Interwetten

Interwetten is continuing its successful partnership with the New England Patriots. The online sports betting pioneer and the National Football...

Marketing
Allwyn named as official partner of Formula 1 

Allwyn announces a new official partnership with Formula 1, starting in the sport’s 75th anniversary year. The multi-year partnership with Formula 1 represents a drive...

Marketing