Fred Done, will be making an exclusive appearance at the ActiveWins stand during LAC 2017


Betfred founder, Fred Done, will be making an exclusive appearance at the ActiveWins stand during the 2017 London Affiliate Conference, to speak with affiliate guests. A special Q&A session at the Betfred Executive Lounge is scheduled to begin at 11:30am on the 10th of February, where top webmasters will be given the opportunity to ask questions of the self-made billionaire.

ActiveWin Managing Director Warren Jacobs said “Fred Done is one of the most successful entrepreneurs in the UK today. It’s remarkable to see how far Betfred has come from a single shop in Salford fifty years ago. The ActiveWins team will be working closer with Betfred Digital in 2017 to continue our mutually successful partnership. Taking the time to visit LAC is a clear indication of Fred’s commitment to affiliates and to ActiveWins. We’re very fortunate to have such a close relationship with him.”

The announcement of Mr. Done’s participation at LAC is one of several special events lined up at the ActiveWins stands (L4 and L8) at ExCel London. The show runs from February 9th to February 12th, and is one of the largest affiliate marketing events of the year in the UK.

Another brand from the ActiveWins program is observing a milestone in 2017. As one of the first online casinos launched in the UK, slot specialist Kerching is celebrating its tenth year. To acknowledge this achievement, a newly designed site and branding will be showcased at LAC.

As part of the high-octane theme of the booth, motorcycle world-record holders Karl Meredith and Stephen Roberts of the BSA Boosters will be on hand to share their incredible story, along with a display of their restored vintage bantam bikes.

Racing simulators will be installed at the ActiveWins stand, and the fastest lap of the day on Saturday and Sunday will decide the two winners of a supercar driving experience package.

There will also be a Twitter competition to support ActiveWins official charity, The SMA Trust. Details will be available at the ActiveWins display.

Affiliate Director, Natalie Merrison, said: “The racing theme is in keeping with our philosophy of never slowing down, and going all out for our affiliates. There have been significant changes taking place in our business, and we are looking forward to another successful year. It is full speed ahead for us in 2017.”

Since launching in 2013 with a team of three, ActiveWin has grown to over 100 employees and manages digital marketing activity for top global gaming brands including Betfred and the Tote, through affiliate marketing, PPC, and media buying. The business operates in Manchester’s city centre, and is expected to expand from three to six floors of the Steam Packet House building by the end of 2017.