21Bets.com launches exclusive affiliate program with ClickSure


21Bets.com, the Malta based and regulated online casino operated by ProgressPlay Limited, will now use the ClickSure Network exclusively for their affiliate activity. After successfully using ClickSure for the last 18 months, as part of their internal media campaign, 21Bets.com have taken this step to ensure their continued growth in 2017.

Launched in 2015 and regulated by the Malta Gaming Authority and UK Gambling Commission, 21Bets Casino offers players an innovative gaming experience and an extensive range of games from gaming providers including NETENT, MicroGaming, CryptoLogic, Blueprint Gaming and Extreme Live Gaming.

ClickSure, a global self-service platform, have built their reputation on open communication between affiliates and advertisers, which other networks discourage. To date, the marketplace is used by over 460,000 affiliates and publishers, and 29,000 advertisers.

Tsachi Samuel, CEO at 21Bets.com, is confident of the results that the ClickSure network will provide for the online casino,

“We tested a few affiliate network options and put a lot of research into launching our own private affiliate program. However, it made sense for us to focus our acquisition efforts by working through an already established network like ClickSure”

“The ClickSure network works in a very similar way to having your own affiliate platform in that you have full control over your campaigns, but unlike launching a new affiliate programme you start with an already established affiliate base to tap straight into”.

“We were originally using ClickSure platform to track internal media campaigns and using the ClickSure affiliate marketplace massively over delivered on expectations, increasing our user acquisition by 1038%”

Ben Marshall, Communications Manager for ClickSure, said “ClickSure gives companies like 21Bets the tools and technology they need to manage their affiliate and publisher performance, and scale without the usual costs and resources of maintaining their own affiliate platform. We look forward to seeing our marketing technology play a significant role in supporting 21Bets future growth”.

To learn more about how the new ClickSure platform is working with 21Bets.com and other companies visit www.ClickSure.com

ClickSure is one of the fastest growing open market, fully transparent, self-service networks, helping individuals and businesses thrive through a suite of proprietary marketing software and tracking technologies.