Mr Green Sport Partners with The Professional Darts Corporation
The award-winning online gaming operator Mr Green has partnered with the Professional Darts Corporation (PDC) as title sponsor of ‘The Mr Green Sport Players Championship Finals’ held in Somerset from November 24-26.
The Players Championship Finals sees 64 leading players compete in the Mr Green-sponsored tournament following the year’s series of one-day Players Championship events challenging for £460,000 in prize money, including a new tournament record £100,000 for the eventual winner.
To celebrate Mr Green’s first darts partnership there will be a series of price boosts and promotions running in social media and on Mr Green’s website. Alongside the UK, both Germany and the Netherlands will specifically benefit from the deal with strong broadcasting reach on TV and local media.
This partnership follows Mr Green’s recently announced agreement with Celtic FC as well as the Sportsbook 2.0 product launch featuring bespoke widgets like Bettorlogic statistics integration, Instant Tennis and Football Combi Spin.
Jesper Kärrbrink, CEO Mr Green Ltd, commented;
“We are excited to partner with the PDC and to be hosting the ‘The Mr Green Sport Players Championship Finals’. Darts is a very popular sport for several of our key markets and we look forward to introducing Mr Green to this passionate fan base.”
Matthew Porter, Chief Executive PDC, commented:
“We’re delighted to welcome Mr Green as the new title sponsor of the Mr Green Sport Players Championship Finals. This exciting tournament which will give their new sportsbook product worldwide exposure as well as great interaction with a capacity crowd in Minehead.”