Pariplay launches content partnership with Betclic Everest Group

Business News

Pariplay Ltd., a gaming technology company serving iGaming operators, land-based casinos and iLotteries, has announced a content partnership with Betclic Group, the France-based operator of the Betclic portfolio of online sports-betting, horse-racing, casino and poker brands. Under the partnership, Pariplay’s online casino games have gone live on the operator’s online sportsbook and casino brands, and, along with their stand-alone casino

In addition, Pariplay’s branded and original casino content has been added to’s additional brands and Pariplay’s games will further broaden the range of entertainment available to the long-standing brand’s wide-ranging pool of sports-betting and online casino customers., which focuses specifically on the casino vertical, will similarly benefit from Pariplay’s sophisticated, engaging and fun slot titles.

Pariplay’s full suite of games are available via iSoftBet’s powerful Game Aggregation Platform (GAP), which made the integration with Betclic quick and easy. iSoftBet is a London-based online and mobile casino games developer, which also offers third-party content to some of the world’s largest iGaming operators, including Betclic.

Pariplay’s studio is currently in the final development stage of new branded Atari® and original slot titles. When these are launched later in Q1 2018, they will integrate with,, and

Richard Mintz, Commercial and Marketing Director at Pariplay Ltd, said: “We’re very excited to see our casino portfolio go live on and, which enjoy very high brand recognition in the European market, as well as MonteCarloCasino. We’re confident that our cutting-edge content will add another dimension to the casino offerings of these three major Betclic Everest Group brands.”

Andre Swedberg, Casino Product Manager at Betclic Everest Group, said: “Online casino is an increasingly important complement to our core sportsbook offering, so we’re excited to partner with a major software developer serving the vertical. Pariplay’s high-quality games, especially their Atari® and Valiant Entertainment-branded content, will significantly enhance our players’ casino gaming experience.”