Lottoland acquires Giochi24 and launches in Italy


Leading online lotto operator Lottoland is pleased to announce that they have bought a majority stake in Giochi24.

Giochi24 is one of the most popular sites in Italy in regards to lotto and online games, it has been operational since 2008 and was one of the first companies to get approval by the Italian regulator – Agenzia delle Dogane e dei Monopoli. This partnership will combine both companies expertise in the online sector.

Lottoland have also launched their own site, enabling players based within Italy to buy a ticket and play lotteries; including SuperEnalotto, 10e Lotto, scratchcards, instant win games, bingo and casino games.

With the acquisition of Giochi24 and its license for the Italian market, Lottoland adds its 8th national gambling licence to its portfolio, after the UK (3 licenses), Ireland, Australia and Gibraltar (2 licenses).

Lottoland’s CEO Nigel Birrell said, “We are delighted to have partnered with Giochi24 and to enter into the regulated Italian market. Italy is a vibrant, growing market with huge potential and we are very confident there is a strong appetite for our jackpot offering.”

Paolo Di Feo, CEO of Giochi24 added; “We are very excited to have partnered with Lottoland and the opportunities that will bring to both businesses. We are also thrilled to be able to provide Italian players with two sites, and We are now in a great position to fulfil our mission – to have the most complete offering of games of luck and lotteries that are approved by the regulator and available to players in a simple and easy format.”