GiG announces the integration of Nolimit City content

Business News

Following the multi-year deal established in 2017, Gaming Innovation Group is proud to announce the successful integration of Nolimit City content into its iGaming platform and eco-system.

This will see the distribution of Nolimit’s game portfolio across GiG’s extensive partner network and its own proprietary casino brands.

Malcolm Mizzi, Head of Sales at Nolimit City, said: “The move towards a direct partnership with a leading company such as GiG, showcases the true strength of our portfolio and the efficiency in Nolimit’s delivery. This is a perfect match and we are truly delighted to be collaborating in this way.”

Mathias Larsson, Managing Director at GiG Games Services, added: “Nolimit City has produced some truly fun games. We are very happy that this exciting content is now readily available to players across our operator partners and in-house brands.”

GiG, publicly listed on the Oslo Stock Exchange, operates award-winning B2C brands such as Rizk, Guts, Kaboo, Super Lenny, Thrills, Betspin and the recently launched mega brand, HighRoller. Disrupting the industry GiG was voted “Best Casino Group” for two years running by industry icon and player advocate site

Nolimit City games such as WiXX, Tesla Jolt, Oktoberfest and Casino Win Spin, will now be promoted across the GiG eco-system and players will enjoy dedicated promotions as part of the initiative to introduce Nolimit’s innovative games. The peer to peer integration was managed by both parties and has been delivered via a direct API integration thanks to the independently owned RGS platform by Nolimit.