Unibet becomes official betting partner of Paris Saint-Germain
Unibet, part of Kindred Group, and a pioneer of online gambling in Europe combines their market leading digital experience with Paris Saint-Germain’s rich footballing heritage to create an unrivalled strategic partnership.
Mathieu Drida, General Manager of Kindred France, said “We are delighted to become the official online betting partner of Paris Saint-Germain. With Paris Saint-Germain, Unibet intends to increase its reputation throughout Europe and offer its players exclusive content, closer to the game. ”
Marc Armstrong, Paris Saint-Germain’s sponsoring director, added: “We are delighted to welcome Unibet to the Paris Saint-Germain family. We both share the same spirit of conquest, a passion for football and a strong desire to impose our brand in very competitive markets. By joining forces with Paris Saint-Germain, Unibet will gain great visibility both in the stadium and in the virtual community of Paris Saint-Germain.
Juuso Lehto, Global Sponsorship Manager Kindred Group