GAN to launch online Parx Casino in Pennsylvania
GAN today confirms Greenwood Gaming & Entertainment, Inc. trading as ‘Parx Casino has filed a petition with the Pennsylvania Gaming Control Board confirming Parx Casino’s intention to launch Internet gaming online in the State of Pennsylvania and identifying GAN as their enterprise software platform provider.
Parx Casino launched GAN’s Simulated Gaming in March 2015, which will remain operational and available online at ParxOnline.com following the launch of real money regulated Internet gaming.
Parx owns and operates the #1 land-based casino property in Pennsylvania located a short distance from Philadelphia, Pennsylvania’s largest City. In the most recent fiscal year ended June 30, 2018 Parx Casino generated $570m from slot machines and table games on-property representing a 18% share of the Pennsylvania’s $3.2bn gaming market.
The Pennsylvanian regulated Internet gaming market is forecast to generate $200m in gross gaming revenue online during the first twelve months of operation (source: Eilers & Krejcik Gaming LLC1).
GAN’s US-patented technology will enable Parx Casino patrons enrolled in the on-property loyalty program, to sign up online and instantly link their reward cards to their online account permitting those guests to trade in their reward points earned from on-property gaming for cash online and/or to earn rewards points from Internet gaming, to be subsequently redeemed on-property.
Dermot Smurfit, CEO of GAN commented: “Parx Casino and GAN have collaborated well for three years, developing a close working relationship by operating Simulated Gaming online. Launching regulated real money Internet gaming in Pennsylvania is a logical extension of our existing long-term relationship and we welcome the opportunity to deliver excellence in technology and product, as we have for our clients in New Jersey.”
John Dixon, CTO of Greenwood Entertainment & Racing, Inc commented: “GAN has demonstrated its Regulated Gaming capability in New Jersey and the merits of integrating with a casino management system. Parx Casino will have the opportunity to launch Regulated Gaming in Pennsylvania later this year, subject to the regulatory approval of the PGCB.”