Novomatic Lottery Solutions Chosen To Supply Million Flax Game To Norsk Tipping
NOVOMATIC Lottery Solutions (NLS), a modern full-service lottery supplier, has won Norsk Tipping’s recent mini competition to supply the digital version of the lottery’s most popular scratch game “Million Flax”.
“Million Flax” is one of the core products in Norsk Tipping’s portfolio of physical scratch games and it has won a great brand recognition since its launch in 1995. NLS offered not only a smooth transition of all elements from the physical ticket to its digital version but also proposed attractive and playful animations that can further enhance players’ retention.
“We are very happy that once again our offering has proven to be the best fit for Norsk Tipping’s sophisticated online games portfolio. It was a competitive bid and the fact that we won based on quality is another validation of NLS’ innovative approach to the eInstant game category” – commented Pall Palsson, Director of Product Management at NLS.
This win falls within the contract that NLS signed with Norsk Tipping in March 2017, following a competitive tender procedure. Under the terms of the contract, NLS supports the growth and diversity of lottery’s e-Instant portfolio and provides business development expertise in the area of interactive games.