Betsoft Gaming Joins Strategic Content Partnership with Scandinavian Powerhouse Equinox Dynamic
Solidifying its presence in Scandinavian and German markets, Betsoft Gaming has signed a strategic content agreement with Equinox Dynamic, specific to its Nordicasino operation.
As with many recent Betsoft partnerships, Equinox Dynamic (hereafter “Equinox”) will integrate every title from the content provider’s high-profile Slots3TM series. This includes established player favourites, and new innovations such as the revolutionary Max Quest: Wrath of Ra.
Equinox owns six casino brands: Nordicasino, and its sister operations Reeltastic, OrientXpress, Superlines, Spintropolis and La Fiesta Casino. As one of the newest entrants to the Scandinavian powerhouse’s stable of brands, Nordicasino has recently celebrated its first birthday, and its parent company is proud of the considerable success the casino has seen – becoming firmly established in its core markets in record time.
“Across all of its brands, Equinox pursues excellence in customer service, support, and the selection of high-quality games available to its players,” explains Annamaria Anastasi, marketing Director for Betsoft. “As a firmly established presence in Scandinavia and throughout Europe, Betsoft was in a strong position to be able to provide precisely what Nordicasino needed: a comprehensive library of cinematic content, available in the right regulated markets.”
The agreement also establishes a pipeline for the integration of further Betsoft content over time, with Nordicasino predicting an enduring partnership between the two companies.
“When we canvassed for the best content the international iGaming market had to offer, we kept coming back to Betsoft,” says Arik Weiss, Equinox’s Chief Marketing Officer. “The blend of quality and quantity they offer is unmatched anywhere else, and we expect our partnership to remain fruitful for many years to come.