GiG operator brand Guts, has launched a new offering, GutsXpress which is the most exciting product Guts has launched to date. It is developed on the back of the Pay N Play revolution and will be offered in Sweden, Finland and Germany.

Guts.com is GiG’s oldest brand and the idea behind GutsXpress was to leverage the trust and following the brand has built over the past five years, offering their existing and potential customers a new way of playing beautifully crafted Online Casino games.

Regan Hobbs, Managing Director of Guts, said: “We’re really excited to have launched the GutsXpress Pay N Play product. Basically, it’s a no frills version of Guts.com, where games are king, no promotions or bonuses. This is for customers whose motivation is to play beautifully crafted Casino games, just straight up game play. For those customers who prefer the full spectrum site and the benefits and UX it offers, Guts.com is for them.”

Following GiG’s Pay N Play launch with inhouse brand Thrills in November, this is the second launch with this registration and payments method this year.