Raketech, a leading online affiliate content marketing company, today announced the launch of its new consumer-facing online casino product called Rapidi.com.

The new casino site will cater to players looking for a fast, secure and user-friendly online casino experience, while providing Raketech with valuable data insight.

Rapidi.com offers players a new place to experience the most popular casino games, live casino and online slots, without time-consuming registration and complicated withdrawal procedures by using Trustly’s innovative Pay N Play payment solution. The project was developed via Raketech’s Lab and will collect player activity that will be used to enhance Raketech’s core affiliate assets and improve lead conversion.

Michael Holmberg, CEO of Raketech, commented: “I’m excited to launch a new product vertical that will support growth across Raketech’s core business and provide new insight to share in dialogue with our partners – the gaming operators – as part of our strategy to deliver win-win partnerships. We never stop learning and have a data-driven approach to improving our products and business strategy. Rapidi will help us study a modern casino player’s behaviour and gain insight to help us understand more about the performance of our products and increase conversion. We will analyse the results to better serve our users with quality content and generate valuable leads for our partners.”

Rapidi.com is currently available to players in Sweden and Finland, with other European markets on the horizon. The product is powered by the Together Gaming B2B platform operating under a Malta Gaming Authority and Swedish Gambling Authority licenses. Rapidi.com will be promoted across Raketech’s portfolio of consumer affiliate sites and marketing channels.