Interwetten signs iGaming payments partnership with MuchBetter
MuchBetter has announced a new partnership with Interwetten, one of Europe’s biggest gaming brands.
MuchBetter will be available within the next weeks as a new payment option across Interwetten’s channels, offering real-time payments for players and lower transaction fees for the operator.
Mobile gaming is the fastest growing userbase across Interwetten brands, and MuchBetter was chosen as a new payment partner for its innovative, mobile first approach to iGaming payments. On iOS and Android, MuchBetter users can make payments with just their app and fingerprint – no passwords or security questions to remember – but to highest security standards.
As example, in the highly competitive German market, any financial advantage can make a significant impact on an operator’s fortunes. As such, another important consideration for Interwetten was MuchBetter’s unique commercial model, which ensures operators only pay transaction fees based on the real value the MuchBetter system contributed to Interwetten in a particular month – not every transaction a customer makes. This can reduce transaction fees for operators significantly, especially for VIP and high-activity players.
The expertise of MuchBetter’s leadership team and its approach to the vendor/operator relationship also appealed to Dr. Birgit Bosch, COO of Interwetten: “We have completely bought into the MuchBetter approach, and we love their commitment to payments innovation. After years of growth, mobile gaming remains a huge market opportunity and the MuchBetter app was built with these customers in mind from day one, not retrofitted to suit. They know these players and what they want from a payment app, as well understanding as the German speaking market, its opportunities, and its many challenges.”
“We’ve always had a different approach to payments, and we always like to create an integrated relationship with our operators,” said MuchBetter co-founder Jens Bader. “For Interwetten, it’s not the case that they turn on the MuchBetter functionality and we just leave them to it. We are committed to building a solution that works for them and meets their specific needs, while serving their players with the smoothest user experience on the market. I believe we’re trusted by all our operators to deliver on that front.”