VfL Wolfsburg and Interwetten extend sponsorship deal

Marketing

German Bundesliga side VfL Wolfsburg has renewed its sponsorship deal with Interwetten until the end of the 2023-24 season.

This includes national TV advertising boards in the form of the LED PowerPack gang, cam carpets next to the gates and various logo presentations on press walls and digital brandings.

In addition, Interwetten also remains the official presenter of the “Man of the Match” and various live statistics on the Wolfsburg social media platforms. In addition, the renowned sports betting company offers activations for fans and sponsors, for example in the form of a betting game.

“In Interwetten we found an active and reliable partner at VfL Wolfsburg who is constantly developing and working innovatively. We are very happy that we have been able to extend this partnership and look forward to working with them over the next three years, ”says VfL Managing Director Michael Meeske about the contract extension of the premium partner. 

Dominik Beier, Speaker of the Board at Interwetten, added: “We were immediately impressed by the digital innovation and the enormous professionalism of VfL Wolfsburg. As one of the longest-standing betting providers on the market, we have the clear goal of being first movers and innovation drivers in the industry. VfL is an excellent fit for this approach. We want to celebrate success together, learn from each other and develop together! ”

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