LFP announces new Partnership with Betclic
The French Professional Football League has announced a new partnership with Betclic.
From the 2020/2021 season and for the next three seasons, Betclic becomes the official sports betting platform for Ligue 1 Uber Eats and Ligue 2 BKT.
Historical leader in online sports betting in the region, Betclic has already won over 9 million players of all generations, with its high-performance mobile interfaces and its modern and dynamic brand.
The Professional Football League is very happy and very proud to be associated with a generational brand like Betclic. This partnership confirms the attractiveness of the new digital platforms of the two competitions and offers interesting opportunities to recruit and hire new fans on the digital, especially those aged 18-35.
As soon as the championships resume, Betclic will offer many physical activations, online and on social networks to fans of Ligue 1 Uber Eats and Ligue 2 BKT in order to make the show ever more exciting every weekend.
Didier Quillot, Executive Director General of the LFP: “We are very pleased to welcome Betclic as a partner of Ligue 1 Uber Eats and Ligue 2 BKT. The arrival of this new partner demonstrates the attractiveness of our two competitions. Alongside Betclic, a modern and strong company for young people, we find the best partner to support us in our recruitment and digital engagement challenges. “
Nicolas Béraud, founder and Managing Director of Betclic: “We are very proud to partner with Ligue 1 Uber Eats and Ligue 2 BKT. These 2 competitions are very appreciated by our players, Ligue 1 Uber Eats being in particular the most wagered competition on Betclic. The offer that we are going to deploy as part of this partnership will allow all French football fans to live their passion even more intensely. ”