FansUnite Entertainment has completed its previously announced acquisition of Askott Entertainment, creating a leader in the Canadian gaming sector.

The acquisition of Askott supports FansUnite‘s vision to become a leading technology platform that can serve a growing online gaming market. Askott has a rich operating history dating back to 2013 with a focus on creating both B2B and B2C betting products in the rapidly growing esports industry.

Most recently, Askott’s B2B Chameleon Gaming platform was shortlisted for the 2020 EGR B2B Awards for Esports Betting Supplier of the Year. With Askott Entertainment being a first mover in the esports sector, FansUnite will now be able to accelerate their trajectory by providing customers with a broader range of betting options that includes sports, esports, casino games and many others.

“With the Askott acquisition now complete, FansUnite is well positioned to become a leader in the global I-gaming market,” said Darius Eghdami, President of FansUnite. “The combined forces of both companies will bring together a portfolio of B2B and B2C assets that are unique, industry leading, and support our goal of growing our global footprint in the fast growing gaming industry.”

“We are pleased to announce the closing of this transaction as it represents one of our biggest milestones to date and allows us to turn our attention to the future,” said Scott Burton, CEO of FansUnite.

“Our intention as a company has always been to scale and capture market share quickly. With that in mind we have brought together a world class team of executives and board members that have led some of the largest gaming companies in the world. With their help, we will look to execute on our vision of becoming a leader in the global gaming market.”