Dutch Lottety signs Sven Kramer as brand ambassador


Sven Kramer strengthens the team of sports ambassadors of the Dutch Lottery in the run-up to the 2022 Olympic Games in Beijing. 

Through the collaboration with the four-time Olympic Champion, the Nederlandse Loterij confirms its role as a partner of the skating Netherlands and co-main sponsor of the KNSB.

Nederlandse Loterij is extremely proud of the collaboration. “Within the rich history of long track speed skating, Sven is the undisputed number one. As a partner of TeamNL, we have of course been involved in the Olympic Games for many years and have already enjoyed his achievements a lot. 

He is a great sportsman with an unprecedented winning mentality, which we as a gaming organization are a big fan of ”, says Arno de Jong, Chief Marketing Officer