Stats Perform expands sports media footprint with studio acquisition
Stats Perform has confirmed the acquisition of 13 Strides, the visual content studio for sports. The move is part of Stats Perform’s strategic focus on fan engagement and helping clients succeed in a highly competitive sports media market.
The challenge for many teams, leagues, and media is capturing and engaging the attention of fans across multiple mediums, including social media, broadcast, stadium screens, or scoreboards. Visualizations combined with data and insights are critical to success, however, creating those graphics and integrating them with data is not an easy task. The goal of the 13 Strides products is to empower clients to produce these graphics in just minutes. By adding the 13 Strides products to the Stats Perform portfolio, clients will now have access to these powerful tools, in addition to the richest sports data and most advanced AI.
“Imagine the power of combining the world’s best repository of sports data, and the most advanced AI, with this simple and fast way to create engaging graphics,” said Carl Mergele, Stats Perform, CEO. “That’s why we are so excited to welcome 13 Strides to our organization. With their expertise in fan engagement and our data and AI, we can empower our clients with the solutions they need to truly delight their fans.”