BetCity joins International Betting Integrity Association
BetEnt B.V.’s Dutch licensed sports betting brand BetCity.nl has become a member of the International Betting Integrity Association (IBIA).
The operator joins many of the leading regulated sports betting operators in the world in becoming part of IBIA, with the association’s members accounting for over $137bn (€115bn) of global betting turnover per annum and nearly 50% of all regulated commercial operator online betting activity.
All online betting operators licensed in the Netherlands are required to be part of an international integrity monitoring body. The majority of those issued with a licence to date are members of IBIA.
The association, which has recently launched in the North American market, expects to make further member announcements over the coming months as more licences are issued in Holland and as a similar integrity monitoring requirement is enforced in Ontario and various US states.