Betfred buys stake in South Africa’s LottoStar
Betfred has acquired a majority stake in South Africa’s largest on-line betting firm, LottoStar.
Betfred already operates 53 outlets in South Africa in addition to a web based enterprise after the acquisition of Betting World and Sepels Sportsbet.
Betfred chief govt Joanne Whittaker stated: “We are delighted to partner with such a fast-growing company in South Africa, the business will not only complement our activity in South Africa but our international businesses in the United States and Europe.
“We stay up for working carefully with the LottoStar workforce to assist the continued progress of the enterprise offering world-class video games and companies to the web betting market in South Africa.”
LottoStar’s founder and chief executive Tasoulla Hadjigeorgiou added: “LottoStar was based in 2014 as a family-run enterprise with an progressive mannequin to supply a fixed-odds betting on-line platform in South Africa.
“As an online betting leader in South Africa, we are excited to partner with one of UK’s best bookmakers.
“We are assured that this partnership will broaden our providing and supply our clients with the best high quality companies.
“Our partnership also paves the way for greater collaboration and expansion, and we are excited to grow our family.”