Rank Group has migrated its Grosvenor brands to its proprietary technical platform Stride Gaming.

“The migration onto our proprietary platform marks a significant landmark on our journey towards delivering a seamless cross channel experience for our customers,” said Jon Martin, managing director of Rank Interactive.

“It was a huge piece of work requiring over 400 team members working across five continents, and I am delighted that the team were able to complete it on time and without inconveniencing our customers. It brings to an end our timetable of group-wide migrations onto the Stride platforms which now, in turn, frees up valuable capacity to deliver a host of innovative customer-oriented improvements.”

“We are excited about the capabilities that the migration will unlock and the material improvements which our customers will now start to enjoy,” Martin added.