Scientific Games enhances Arkansas Scholarship Lottery mobile app

Lotto

Scientific Games developed a new mobile app for the Arkansas Scholarship Lottery to give players in the state more convenience when connecting to the Lottery, its games and player loyalty program, The Club.

Now available through the Apple App Store or Google Play Store, the new AR Lottery + Club app features a biometric login, new navigation and a user-friendly design.

Mike Smith, Arkansas Scholarship Lottery Gaming Director, said, “The Arkansas Scholarship Lottery wanted to offer our players a modern experience and convenient, easy connection to our games and loyalty club from their mobile device. With the new app, players verify tickets easily with the ticket checker and create digital playslips from the convenience of their phone.”

Biometric login makes it easy for players to access their Club account via the new app. The app’s allnew ticket checker feature allows players to quickly check whether their tickets are winners. Players 
can also use the app to create digital playslips which save their lucky numbers and play options, then 
scan the QR code at any Arkansas Scholarship Lottery retailer to quickly purchase games.

As with the previous version of the Arkansas Scholarship Lottery app, players may connect to The 
Club to enter non-winning instant tickets in Play It Again drawings and other special second-chance 
promotions. They can also enter eligible instant and terminal-generated tickets to earn Points for 
Prizes that are redeemable in the online store.

The Arkansas Scholarship Lottery mobile app has been available for players since 2015. The 
modernized, enhanced features of the new app bring even more convenience and connectivity to 
players.

Amy Bergette, Senior Vice President of Digital Solutions for Scientific Games, said, “We are 
leveraging our core strength and leadership in instant scratch games across all areas of innovation, 
including digital. Through continuous investment in our loyalty solution for lotteries, Scientific Games
has further evolved our program by offering an upgraded, modern and native mobile app that makes it 
easier for players to enjoy programs like The Club in Arkansas. We look forward to players 
downloading the new app for an enhanced experience and connection to the Arkansas Scholarship 
Lottery’s games and brand.”

In 2009, Scientific Games and the Arkansas Scholarship Lottery launched the first lottery loyalty 
program in the U.S. Today, the Lottery’s loyalty program is one of the most successful in the industry 
with more than 101.5 million tickets entered into the program since its inception. The program has 
awarded more than 1.2 billion points to players to redeem Points for Prizes in Scientific Games’ online 
store.

In addition to the mobile app and loyalty program, the company provides the Arkansas Scholarship 
Lottery with instant games and instant game management through the Scientific Games Enhanced 
Partnership program, licensed properties, and a customer relationship management program.

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