Stefan Sulzbacher has left Interwetten and in a LinkedIn posting on March 9th he explained his perspective on the farewell. “After a 30-month high-speed race, I was ordered into the pits by the race director and unfortunately had to finish the race in a promising position,” says Sulzbacher.

After a 30-month high-speed race, I was ordered to pit by the race organizers and unfortunately had to finish the race in a promising position.

In the last 30 months I was able to get to know great employees and I had the privilege of expanding this team with great minds and characters into a top team!

With this “high performance team” it was possible to subject a traditional company to a transformation process.

But especially in the high-performance area, nothing works without support: With Leaders21,

With the agency AANDRS, onside, the digital agencies Lobeco, kraftwerk and weseo, we always had the perfect partners for the implementation of all marketing activities and tools.

Cooperation with our media partners also went perfectly. Whether with big players like Axel Springer or with smaller media houses: all these partnerships were always highly respectful, appreciative and on an equal footing – Aunt Grazie.

I was able to initiate a lasting upheaval with our partners in the field of sports sponsorship. Because if you want to be a top brand, you also have to cooperate with top brands: NHL, FC Liverpool, Gladbach, DFB, PDC and PDC Europe, ÖSV, DSV, Admira or FUPA…

Many thanks also to Lothar Matthäus, Peter Stöger, Michael Rösch and also the Freekickerz, who for us were much more than just testimonials, but brand ambassadors, true experts and actually family members:

It was outstanding to be able to work with you. Thank you for your support Stefan!