BetMakers announces acquisition of RACELAB


BetMakers Technology Group is pleased to announce that it has acquired assets of RACELAB Pty Ltd, a leading international supplier of enhanced racing wagering systems.

The acquisition also offers potential for BetMakers to further expand its services in the harness and
greyhound form and preview racing sectors and bring new customers to BetMakers.

Total consideration of A$1.5 million in cash with a clawback of up to A$500k dependent on key customer
novation within 30 days.

Commenting on the RACELAB Global acquisition, BetMakers CEO Jake Henson said: “We are very pleased to secure this unique set of assets that hold tremendous potential for BetMakers. We have acquired market leading technology that further broadens the capabilities of BetMakers’ racing ecosystem for both wagering operators and rights holders alike, across the globe. In addition, we are uniquely placed to integrate the RACELAB operations into our existing global infrastructure, driving new revenues via our existing sales channels and continuing to develop upon the strategic vision of both ProFORM™ and ODDS ENGINE™ technologies.

“We are very confident in our ability to deliver substantial value from this acquisition, and to contribute towards both revenue and earnings growth in FY25 and beyond.” ProFORM™ premium informatics and enhanced content compliments the other critical services as part of the BetMakers eco-system, which includes Race Day Controls, Form, Pricing, Trading, Tote and Streaming, and represents a new product that BetMakers can distribute to its large global customer base. ODDS ENGINE™ will further enhance the existing BetMakers pricing and trading capability and tools, improving the accuracy of betting markets as well as bringing new wagering products into the mix.