Bally Bet launches in Massachusetts

Sports Betting

Bally Bet is officially live in Massachusetts, entering the state’s online sports betting market Thursday.

“We’re super excited to go live in Massachusetts, a state with such a rich sports history, a state where sports are part of the fabric of the community,” Brett Calapp, Bally’s chief operating officer, North American Interactive, said at Monday’s Massachusetts Gaming Commission meeting. “We can’t wait to participate in the entertainment, the fun, and the excitement of sports in your state.”

Calapp spoke glowingly about the MGC’s help during the licensing process, and MGC commissioners shared praise of Calapp and Bally’s personnel in response.

Jordan Maynard, the MGC’s interim executive director, made a point to thank Bally Bet for being present during a May roundtable discussion about sports betting limits that other major operators skipped.

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