Kick updates gambling-related streams to protect customers

Tech & innovation

Kick is updating its gambling policy as the streaming platform further clamps down on content deemed “harmful and exploitative.” When the new rules go into effect, users will only be able to stream from approved gambling sites.

In an effort to further improve safety on the platform, Kick is updating a number of policies. Revealed in a November 26 update, a handful of adjustments have already been implemented, with more coming in the new year.

Topping the bill, streamers can now customize their chat in order to avoid bot accounts clogging their streams. Now, there’s an option to only allow chatting from “viewers who’ve been registered for a select period of time.”

Though beyond that, gambling, Kick’s third biggest category behind Just Chatting and IRL streams, is also being tweaked. Starting from February 1, 2025, streamers can only broadcast gambling content from sites that require ID verification to access. This effectively puts a stop to promotion of platforms that allow for underage users to find their way in.

With many of Kick’s most prolific streamers, including the likes of xQc, often spending a good chunk of time gambling in front of younger, impressionable crowds, the change seeks to limit just what type of content can be on display.


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