Betfair Sportsbook have unveiled a new generation of football betting where it gives lovers of the beautiful game the chance to take player-based betting to the next level with its new product, Build Ups.

The product gives punters more ways to win by letting them customise player bets like never before. It offers options when betting on the biggest matches together with multiple game modes.

If punters want to combine players to achieve an outcome they could be team-mates or they could be opponents. Either way, Link Ups is perfect for combined player bets.

Build Ups bets are available 24 hours before kick-off and will not be available in-play. Build Ups back players for Shots, Shots On Target, Goals and Cards. These must be standalone bets. That cannot currently combine Build Ups into Multiples, Accas, or Bet Builders.