kwiff, the super-charged sports betting service, has been unveiled as our new official betting partner and back-of-shirt sponsor ahead of the 2025/26 Scottish Premiership season in a two-year agreement.

This is kwiff’s debut football partnership in Scotland and signifies a big step forward as the brand continues to amplify its UK presence. As part of the agreement, kwiff’s branding will feature on the back of the club’s home and away kits, along the bottom.

“We’re very pleased to join forces with Motherwell FC, a club with a proud history and passionate fans,” Director of Spryme Limited Garry McGibbon commented.

“Working with Motherwell gives us the perfect chance to introduce our brand to Scottish supporters, and we’re looking forward to getting behind Motherwell in the upcoming campaign.”

“Welcoming kwiff as our Official Betting Partner and Back of Shirt Sponsor for the 2025/26 season is the perfect way to kick-start the new campaign,” commercial director Suzanne Reid at Motherwell FC said.

“It’s great to have kwiff behind us for the next two seasons at least, recording the club’s biggest back-of-shirt agreement. I look forward to working with them and thank them for supporting the club.”