FDJ UNITED announces its financial and non-financial strategy and goals
Over the period 2025-2028, FDJ UNITED aims to assert its leadership in Europe as a responsible lottery, gaming and betting operator and expects to achieve enhanced results.
The Group’s performance in 2019-2024 demonstrated the relevance of its strategy, notably focused on expanding its digital and international presence, while maintaining solid busi-ness momentum at its points of sale in France.
As a result, the Group’s international presence now accounts for around 26% of its revenue, compared with 3% in 2019, and the share of digital revenue has risen from 5% to 35% over the period.
Between 2019 and 2024, through a combination of organic growth and acquisitions, FDJ UNITED’s revenue increased by a factor of 1.8, to €3.8 billion, with average annual organic growth of over 5%. recurring EBITDA has increased by a factor of 2.3, to €964 million, equat-ing to a recurring EBITDA margin that rose by nearly 500 basis points to over 25% in 2024.
This high level of profitability can be explained both by the operating leverage of FDJ UNITED’s businesses and by the performance-driven culture intrinsic to the Group.
Taking into account the strong performance achieved in 2024, the impact in 2025 of the sharp increase in taxes on betting and gaming in France and the Netherlands as well as the stricter implementation of regulations in major markets, FDJ UNITED expects to see revenue remain stable over the financial year, compared to 2024 pro forma , and a recurring EBITDA margin of over 24%.
Stéphane Pallez, Chairwoman and CEO of FDJ UNITED, commented: “FDJ UNITED has undergone a considerable transformation since its IPO, with financial and non-financial performance underscoring the success of our strategy for sustainable, profitable growth. 2025 is a pivotal year for the Group, with the consolidation of Kindred, the benefits of which are reflected in our “Play Forward 2028” strategic plan
This plan opens a new chapter in our transformation, with the ambition of asserting our position as Europe’s leading responsible betting and gaming operator, based on a more diversified, more digital and more international business portfolio. “Play Forward 2028” aims to continue to create value for our shareholders and all our stakeholders.”