OpticOdds, a leading provider of real-time sports betting data feeds and trading solutions, today announces a new integration partnership with Pragmatic Play, to significantly expand U.S. player prop market coverage across major sports for the brand’s Sportsbook vertical.

Through this collaboration, OpticOdds’ ultra-low-latency odds feed will be integrated into Pragmatic Play’s sportsbook platform, enabling its operator partners to offer a broader range of player-focused betting markets with accurate, real-time pricing and enhanced market depth.

This strategic move will allow Pragmatic Play to leverage OpticOdds’ advanced data and pricing infrastructure, delivering a robust player prop offering that includes deep coverage of the NBA, NFL, MLB and more.

“Our mission at OpticOdds is to equip operators with fast, reliable data for every market,” said Ryan Weinstock, Chief Commercial Officer at OpticOdds. “By partnering with Pragmatic Play Sports, we’re enabling a significantly broader selection of U.S. player prop markets, delivered through our comprehensive feeds. The accuracy and depth of our pricing will help Pragmatic Play’s platform serve bettors with engaging player-focused wagers, without sacrificing integrity or precision.”

“This latest partnership with OpticOdds expands the wide range of data feed options available to our operators. It places a particular emphasis on strengthening our U.S. sports coverage through the addition of comprehensive player prop markets,” said Gareth Crook, SVP of Sports at Pragmatic Play. “Working closely with Ryan and the wider OpticOdds team, we look forward to delivering a best-in-class U.S. sports portfolio to our current and future operators.”