The first-ever prediction-markets Super Bowl has just taken place, and it certainly lived up to the hype. According to Robinhood, the trading volume centered on the Super Bowl winner reached an impressive $258 million.

In Super Bowl LX, the Seattle Seahawks showcased an outstanding defense, decisively beating the New England Patriots.

However, alongside this, prediction markets emerged as another significant highlight of the evening. The leading prediction markets recorded staggering trading volumes for Super Bowl LX, with total trading reaching approximately $1.5 billion on the winning team alone—likely setting a record for a single sporting event. Robinhood (HOOD) reported $258 million in trading volume focused solely on the winner, while Polymarket, which is unavailable in the U.S., attracted over $700 million in trades regarding the NFL champion throughout the season.

Kalshi contributed around $800 million to the game’s outcomes by themselves, accumulating a noteworthy total of $900 million when factoring in related markets like novelty props and halftime shows. To put this into perspective, Kalshi noted only $27 million in total contracts during Super Bowl LIX, a time when it had just begun sports trading shortly before the event.

This remarkable increase in engagement among forecasters and sports bettors signifies a transformative shift in the landscape of betting. Although prediction markets aren’t traditional sportsbooks, they still provide users the opportunity to wager on sports events, as well as other occurrences,