Superbet teams up with Legitimuz to strengthen security and streamline digital user identification

Partnership Deals 

Superbet, one of the world’s largest betting operators, is the newest client of Legitimuz, a leading platform for identity verification and fraud prevention solutions in Brazil.

The partnership aims to raise security standards without compromising conversion and user experience, using cutting-edge technologies for identity validation.

One of the largest companies in the sector, Superbet operates in a fully regulated manner in Brazil, following rigorous security protocols, payment transparency, and responsible gaming policies. The operator has consolidated its brand in the country through sponsorship of major football teams such as São Paulo and Fluminense, championships such as the Carioca, Gauchão, Baianão, Copa do Nordeste, and Brasileiro Série B, among others, as well as the Kings League Brasil. The company is also present at large-scale entertainment events, such as The Town music festival and the Rio de Janeiro Carnival.

And to reaffirm its commitment to the integrity of the Brazilian sports ecosystem, Superbet shows that trust is the foundation of its game. In 2025, thanks to the excellence of its support service, the company achieved a score of 8.1 on Reclame Aqui, earning the “Excellent” rating on the platform. The company was also nominated for the Reclame Aqui Award in the “Betting House – Mega Operations” category.

“At Superbet, trust and security in the user experience are at the heart of everything we do. As a fully regulated company, our partnership with Legitimuz represents another important step in strengthening our commitment to the highest standards of compliance, data integrity and responsible gaming, as well as contributing to building a safer and more sustainable iGaming ecosystem in Brazil,” says Mark Flood, Country Manager of Superbet in Brazil.

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