DAZN and ADI Predictstreet, the Official Prediction Market Partner of the FIFA World Cup 2026™, has announced the official launch of the ADI Predictstreet free-to-play experience on the DAZN platform.

Now live and free-to-play on DAZN, ADI Predictstreet introduces a new, no purchase necessary, interactive prediction layer embedded directly into the sports viewing experience, allowing fans to engage with live matches through real-time predictions, sentiment tracking, dynamic leaderboards, and exclusive rewards opportunities.

While the FIFA World Cup 2026™ serves as a catalyst for the rollout, the ADI Predictstreet experience will continue to expand across DAZN’s premium sports portfolio, delivering deeper engagement opportunities across major leagues and competitions.

Available to millions of DAZN app users, subject to local regulation, the experience transforms passive viewing into active participation by enabling fans to predict match outcomes, tournament statistics, breakout players, and key moments throughout major sporting events.

Integrated directly into DAZN’s live ecosystem, the platform delivers real-time engagement before, during, and after FIFA World Cup 2026™ matches, creating an immersive second-screen experience native to live sports streaming.

Fans participating through the ADI Predictstreet tab on DAZN can earn points through accurate predictions, climb leaderboards, compete with the wider DAZN community, and win exclusive prizes, including FIFA World Cup 2026™ match tickets.

The launch marks a milestone in the strategic partnership between DAZN and ADI Predictstreet, first announced in April, bringing a new category of interactive sports entertainment to millions of fans, outside of the US.

Shay Segev, CEO of DAZN Group, said: “DAZN is redefining sports entertainment by making it more immersive, interactive and connected for every fan. Launching the ADI Predictstreet free-to-play experience directly within the DAZN app brings real-time prediction and fan participation into the heart of the live viewing experience. With millions of fans now able to play for free, compete on leaderboards, and engage with the world’s biggest sporting moments in entirely new ways, this launch represents another important step in the evolution of sports entertainment ahead of the FIFA World Cup 2026™.”

Dimitrios Psarrakis, CEO at Predictstreet, said: “This launch transforms predictions into a truly mainstream fan experience. By launching a free-to-play platform, together with DAZN, we are giving millions more sports fans access to a new form of real-time participation that combines collective intelligence, entertainment, and competition at scale. From live predictions to community leaderboards and FIFA World Cup 2026™ ticket rewards, ADI Predictstreet creates a level of engagement that sports audiences have never experienced before.”

Underpinning the platform is ADI Chain, an institutional-grade digital infrastructure designed to support high-volume, real-time interactions with transparency, scalability, and security at its core — enabling seamless participation for millions of users across live sporting environments.