Miami nightlife arrives at the blackjack table in iDealer Boulevard Blackjack, the next chapter in the AI-powered dealer range from iGaming content provider ICONIC21. 

The title continues ICONIC21’s first RNG game with an AI-powered dealer, reimagined from the ground up with a new avatar, a new table and a full set of custom visual details built from scratch, highlighting the potential customisation of this product. A neon-lit boulevard backdrop and bespoke table felt carry the energy of a Miami evening straight to the table. 

Its precursor, iDealer Blackjack, generated significant player interest, prompting an expansion of the available tables from two to six and the launch of a new Boulevard version to showcase the product’s customization options.At the centre sits a live, AI-powered dealer who greets players by nickname, starts conversations, remembers previous interactions and responds naturally in almost any language. It is a companion at the table giving RNG play a personality. 

Four blackjack tables carry flexible betting limits from 5 to 5,000, keeping the game accessible to casual players while leaving room for higher stakes, all within a straightforward and immersive format. Expanding customisation features will let operators tailor the dealer’s appearance, voice, personality and speech traits to their own brand and market, turning presence itself into something that can be shaped. The release adds to a fast-growing ICONIC21 portfolio that has expanded well beyond the provider’s live casino roots, reflecting a continued push into original, format-led titles. 

Edvardas Sadovskis, Chief Product Officer at ICONIC21, said: “The response to iDealer Blackjack surpassed all of our expectations. Players took to it immediately, and that reaction told us everything we needed to know about where this technology was heading.

Adding more tables was the natural next step.  With iDealer Boulevard Blackjack, we wanted to push the format further and show the full range of what this product can do. The customisation options keep expanding, and operators will increasingly be able to shape the avatar’s personality around their own brand. That is where this technology gets genuinely interesting.”