Sportsbet has been fined for gambling advertising that breaches advertising rules for a second time this year.

The company was fined $135,000 for multiple ad breaches.

Liquor & Gaming’s Compliance Director Marcel Savary said the message was not getting through to some wagering companies who continue to break NSW gambling advertising laws.

“So far this year Liquor & Gaming NSW have started more than double the number of prosecutions compared to last year with 119 different counts of breaching the provisions brought against 14 operators, up from 31 counts against seven operators in 2020,” Mr Savary said.

“Participation in most forms of gambling in NSW is declining but online betting is increasing with 70 per cent of all sports betting and 37 per cent of race betting now carried out online.

“Liquor & Gaming NSW consistently expresses concerns to industry about gambling advertising and will continue to monitor compliance with these laws and take strong action for serious and blatant offending,” Mr Savary said.