The mybet Group has expanded its B2B services business and starts with a new partner into the Austrian market.

After having completed the technical ramp-up phase the partner’s first seven sports betting shops are now in operation. Further shops are already being planned and are going to significantly increase the business volume in the B2B group segment during the second half of the year.

“Also in Austria, like in all our B2B shops, we cooperate with a partner holding the necessary permissions. This step creates a quick and profitable growth in our B2B group segment,” said Markus Peuler, CEO of mybet Holding SE.

Cashout available in whole mybet offering.

Since the complete launch of the new online platform mybet is constantly working on improving the offering. In example, as a direct consequence of the platform switch the cashout feature, meaning a buy back option for a bet that has not been settled, which is very popular in the market, is available in all mybet sales channels. That means, customers can use cashout independently from having placed the bet in a shop, on a smartphone or online.

“Cashout is a very popular feature in the market and already a standard offering for a modern betting provider. This is why we are very glad to be able to offer this feature not only like before in some but in all our sales channels,” explains Peuler.