Interwetten named official partner of SK Rapid
Yellow and black meets green and white – Interwetten becomes SK Rapid’s new team partner. The online sports betting pioneer and Austrian football club are starting the new season together. The combination with Rapid coach Peter Stöger, who has been an Interwetten expert for many years and remains on the sidelines, makes the partnership a real success.
With more than 24,000 club members and over 220 official fan clubs, the Austrian record champions can count on the largest fan base in the country. And with the Allianz Stadium in Vienna-West-Hütteldorf, the Green and Whites have a modern home. Interwetten is expanding its extensive football commitment to include a traditional club and will now be present at SK Rapid’s home games on ball stands or 3D carpet in the stadium, as well as on the Hütteldorf club’s digital channels.
“We are delighted about the new team partnership with SK Rapid. The connection to a club with great appeal and passion is a perfect fit for Interwetten. And best of all: With our long-time expert Peter Stöger, we already have the Rapid coach on board,” explains Interwetten Marketing Director Dieter Grück, who promises fans a comprehensive experience package in addition to betting.
Grück adds: “We are planning various digital activations throughout the season that will offer our customers and Rapid fans unique experiences. This will certainly include exclusive promotions with Peter Stöger. With these, we want to underscore our commitment to Austrian football.”
SK Rapid Managing Director Steffen Hofmann warmly welcomes the sports betting provider to the green and white partner family. “This partnership is a strong signal and demonstrates the trust in our club. Together, we are planning innovative activations and are convinced that the collaboration will be very successful. I am delighted that Interwetten is now part of the large green and white partner family.”