PrizePicks recorded its largest day ever for its Prediction Markets offering on Big Game Sunday, marking a major milestone in the product’s early growth and adoption.

During the game, Prediction Markets engagement more than doubled the platform’s previous high, reflecting strong player interest and momentum for the new feature.

“Big Game Sunday is one of the most important moments on the sports calendar, and seeing customers engage with Prediction Markets at this level reinforces the opportunity ahead,” said Mike Ybarra, CEO at PrizePicks. “This milestone reflects the excitement around the product and the work our teams have done to deliver a seamless experience during peak demand.”

The record-setting performance underscores PrizePicks’ continued investment in innovation and its focus on delivering reliable, engaging experiences for players during major sporting events.