TaDa Gaming is gearing up for BiS SiGMA South America in São Paulo this April with its “One Beat Ahead” strategy. 

With “glocalisation” as a core competence within the company, TaDa delivers value for client partnerships and deep connection with its players while reinforcing its know-how through continuous global regulation. 

Showcasing the innovative provider’s vision to define its unique positioning in Brazil’s established and regulated iGaming market, “One Beat Ahead” captures TaDa’s core philosophy to always be one beat ahead of trends and player expectations.

“One Beat Ahead” was developed with three strategic pillars: in addition to new streamer collaborations and increased visibility, TaDa has strengthened its ability to create exclusive branded games that lead the market in flexibility and customisation. 

Beginning with Fortune Yuri 500, a slot game developed following a successful collaboration with renowned Brazilian streamer @yuri22, TaDa’s brand-specific development gives operators a unique way to interact, entertain, engage and retain existing players and positively impacts player acquisition strategies. 

The success of this collaboration led to Brazilian celebrity streamers, Buxexa and Cerol, subsequently joining forces with TaDa. Two bespoke and branded games Lucky Cerol 500 and Gems of BUXEXA designed around the streamers will be revealed at Stand N105 this April.

The renowned streamer Buxexa boasts over 2.8M followers in his main streaming platform while his Free Fire tournament achieved a staggering 25M+ views, proving his massive, high-precision reach; while Cerol, co-founder of Fluxo, is also a strategic partner for TaDa, contributing directly to visual direction and player experience to ensure products carry true “Gaming DNA.”

The new direction not only focuses on demonstrating how TaDa remains in tune with multiple player segments in Brazil but what this will mean for its growth in regulating Latin American jurisdictions, with Argentina, Chile, Peru and Mexico as developing markets for the ambitious provider.

Sean Liu, Director of Product Development, TaDa Gaming, commented: ‘As Brazil’s iGaming ecosystem continues to mature, TaDa’s “One Beat Ahead” means better understanding player demands in order to build the right products faster and actively deliver Brazil-centric localisation for enhanced engagement and retention for our clients. 

We are delighted that Yuri and Cerol, two of Brazil’s star streamers, will be joining us at our stand and we promise some very Brazilian big beat action with our latest co-branded game reveals.’

Meetings with the TaDa team at Stand N105, BiS SiGMA South America, São Paulo, this 7-9 April, can be pre-booked by emailing business@tadagaming.com