Super Group is extending its reach with new operations in Greece through Superbet, its leading commercial brand.

Over the past year, we’ve invested in building a strong local team that allows us to operate with a truly localized approach, combining global expertise with deep local insights.

From day one, we are delivering a product built around our “sports-first” philosophy, complemented by a competitive iGaming experience. Looking ahead, our focus will be on local sports and community engagement, supported by a series of partnerships that we will gradually unveil.

Adam Lamentowicz, Chief Commercial Officer CEE, Super: “Greece is a mature and thriving market, thus we are proud to finally be here. This goes beyond a typical market entry, it is a long-term commitment to build the country’s most engaging entertainment ecosystem and bring people closer through excitement and a shared passion for sporting competitions. We intend to be a leading voice in Greece for years to come and we are confident that our brand and product offering will have an immediate impact.”

John Kalamvokis, General Manager – Superbet Greece: “This is an important moment for the Greek gaming landscape, with a powerful brand like Superbet entering the market. In a swift amount of time, we have built a strong group of professionals that is committed to deliver the most exciting and immersive entertainment experience. We are confident that our innovative products, like Supersocial – a groundbreaking and engaging social network, will create a game-changing moment for the industry. Today we are just writing the first chapter of a future success story that will unfold with impactful partnerships and community projects.”