Winvia Entertainment has entered into an agreement to acquire the trade, business and selected assets of Rev Comps, a family-operated UK digital prize draw platform.

The acquisition will be financed entirely from the company’s existing cash resources. Rev Comps reported revenue of more than £80 million and profit before tax of around £2.1 million for the year ended 31 May 2025, with its management team set to remain involved in the business after completion.

The total consideration for the deal is £11.8 million, payable through staged cash instalments, alongside a further earnout arrangement tied to future profit growth through to 2028.

Completion is anticipated by 1 July 2026, subject to the migration of Rev Comps onto Winvia’s proprietary technology platform.

Management expects the transaction to enhance earnings during the first full financial year following completion, while also increasing Winvia’s scale and expanding its customer reach within the fragmented UK prize draw market.

The company believes the integration will also improve operational efficiencies and strengthen its data-driven marketing capabilities as it continues to explore further consolidation opportunities across the sector