Mets partner with Novig in first MLB prediction market deal
Novig and the New York Mets have announced a multi-year partnership naming Novig the Exclusive Official Prediction Market Partner of the New York Mets – the first partnership of its kind between an MLB franchise and a prediction market.
The agreement reflects the Mets’ continued commitment to bringing fans innovative ways to engage with the game through emerging technologies, including Novig’s trading platform, built with sports fans in mind.
“We’re proud to be the first Major League Baseball club to partner with a prediction market company, giving our fans a new and engaging way to connect with the game,” said Lew Sherr, President of Business Operations for the New York Mets. “Innovation is a defining characteristic of our business, and this partnership is another example of our commitment to staying at the forefront of the evolving sports landscape. It reflects our broader goal of delivering unique experiences for our fans and continuing to attract industry-leading partners who want to grow alongside the Mets.”
The partnership underscores the Mets’ ongoing investment in fan engagement and the club’s ability to attract category-leading partners looking to connect with one of baseball’s largest and most passionate fan bases.
“Our mission is to build the home for sports trading,” said Jacob Fortinsky, CEO and co-founder of Novig. “Partnering with one of baseball’s most iconic franchises allows us to bring that vision directly to fans in one of the greatest sports markets in the world. The Mets have consistently embraced innovation that enhances the fan experience, and together, we’re introducing a new way for fans to engage with the game that is transparent, regulated, and built on integrity.”