Underdog, the sports prediction market and fantasy sports pioneer, has announced a partnership with Birches Health, the national leader in specialized gambling disorder treatment, to continue expanding its responsible play resources and consumer protection measures.

Birches Health offers evidence-based care from licensed clinicians trained in gambling-specific treatment through the IPGGC (International Problem Gambling & Gaming Certification Organization), the international gold standard for gambling and gaming counseling. Resources from Birches Health including responsible gaming education and streamlined, confidential pathways to care will be available in the responsible play hub of the Underdog app.

“This is a meaningful development in progressing how we address player well-being and protection for those utilizing our platform,” said Frank Vaccaro, Senior Manager, Responsible Gaming Operations at Underdog. “By partnering with Birches Health, our players will have access to a direct line to specialized, confidential care from real clinicians if they need it.”

“Access to specialized education and streamlined, insurance-covered care pathways is crucial for player engagement,” said Elliott Rapaport, Founder & CEO of Birches Health. “We are excited to support Underdog in scaling robust consumer protections across their products.”

Responsible play remains a core part of how Underdog builds its products. The company offers a dedicated Responsible Play hub across all products, giving players tools like deposit and spending limits, cooling-off periods, and self-exclusion options, along with access to educational resources and support. This partnership builds on that foundation, giving Underdog a direct resource to point players toward when they need more than tools and information.