Genius Sports has partnered with leading social platform X to connect NFL Gametime on X with the NFL’s official data, giving fans real-time scores, statistics and insights as the action unfolds.

With the 2026 season underway, NFL Gametime on X is a dedicated feed sitting alongside the traditional For You and Following tabs. It brings live scores, clips, insights, news and creator commentary into one experience, building on X’s more than decade-long partnership with the NFL.

As sports consumption becomes more immediate, the source of live data matters. Official NFL data is the fastest, most accurate and richest source of information on every down, providing fans on X with real-time updates and insights.

Genius Sports sits at the heart of this live data ecosystem. As the exclusive distributor of the NFL’s real-time, official play-by-play statistics and the league’s Next Gen Statsdata, Genius Sports turns live insights into experiences for fans around the world.

“NFL Gametime on X is where the game and the conversation meet,” said Monique Pintarelli, Head of Global Advertising, X. “Providing fans with official, real-time data together keeps fans closer to every play and gives brands a live environment to be part of the biggest moments in sports.”

“Nothing rivals the NFL for scale, excitement and spectacle, with X becoming a crucial platform for fans to follow the biggest league in US sports,” said Mark Locke, CEO of Genius Sports. “Our technology is central to the NFL ecosystem, and we’re excited to expand our reach by helping power NFL Gametime on X, delivering real-time insights, scores and updates to underpin how millions of fans follow every down.”

Since beginning their partnership in 2021, Genius Sports and the NFL have expanded how official league data can transform the way football is experienced across media, broadcast and advertising.