Marketing

Paris Saint-Germain have signed a partnership agreement for two seasons with LoveBet, one of the online betting leaders in Asia....

The Irish Football Association and Toals Bookmakers have today announced a new partnership which will see Toals become the official bookmaker...

Über Agency has revealed the new sponsorship idents for I’m a Celebrity. The Sheffield agency builds on the work it...

Française des Jeux (FDJ) and the National Basketball Association (NBA) have announced a new multiyear partnership that will make Française...

adam&eveDDB has launched its latest campaign for National Lottery operator Camelot. Featuring National Lottery-funded project Haircuts4Homeless, the ad breaked on 10 November. As the...

Euroleague Basketball and bwin, the leading online sports betting and gaming operator, are pleased to announce a new multi-year sponsorship...

BetVictor, one of Europe’s leading online gaming companies, has extended its partnership with World Snooker, which will see the operator...

The National Hockey League on Monday announced that FanDuel Group, a unit of Paddy Power Betfair PLC, would be an...

Global betting brand SportPesa has launched its first major UK push, including a TV campaign that features a number of...

PlayOJO, one of the most popular online casino brands in Europe, has teamed up with former Apprentice star and TV personality,...