Posts From: February 2022

Retention focus for sports betting brands after Super Bowl LVI

With the number of U.S. states legalizing online sports betting growing at a fast pace over the last year, online gambling brands will be keen to attract new players ahead...

Business News
Sportsbet.io brings sports legends to life with new messaging technology

Leading crypto-first sports betting brand Sportsbet.io is bringing sporting legends including Aussie cricketer Brett Lee, Brazilian World Cup winner Denilson and the ‘Romford Pelé’ Ray Parlour to life thanks to pioneering Direct...

Business News
Sisal leads the way in gender equality

Sisal has obtained the coveted certification of the Winning Women Institute for gender equality within the company with over 41% of female population and over 40% female new hires in...

Business News
EveryMatrix agrees new platform deal with FBMDS

FBMDS starts the 2022 growth campaign by signing a deal with B2B iGaming supplier EveryMatrix. The new contract will see the companies entering a two-way agreement, with FBMDS launching on...

Business News
Paddy Power backed ASX debuts next generation fantasy rugby

ASX Sports, the only next-generation virtual sports exchange to offer fans live, free to play in-game ‘trading’, today added rugby to its platform, powered by data from Rugby Analytics. The launch...

Business News
Pointsbet teams up with women in sport tech

PointsBet announced its official partnership with WiST, a non-profit organization dedicated to driving growth opportunities for women at the intersection of sports, technology, and innovation. WiST is active in producing...

Business News
Kaizen Gaming selects Enteractive CRM as player engagement partner

Enteractive, the leader in retention services, has been engaged by Kaizen Gaming, the leading GameTech company in Greece, to provide reactivation services in 2022 to win back active players from...

Business News
The Psychology of Bonuses: How to Grab Player’s Attention and Keep It. Uplatform’s opinion

Do consumers really appreciate added value? That may seem like a straightforward answer ‘’oh sure they do’’ particularly in iGaming, where players can often be overwhelmed with bonuses on a...

Business News
BTOBET awarded coveted ISO 27001 certification

Leading sportsbook supplier BtoBet has been awarded the coveted ISO 27001 certification. The ISO 27001 certificate sets out the best practices for an Information Security Management System (ISMS) by adopting...

Business News
Digitain prepares for a Winter Olympics Betting Bonanz

The Beijing 2022 Olympic Winter Games take place from the 4th to the 20th of February and Digitain are expecting to process record numbers of bets on this exciting event,...

Business News