Sun Bets sponsor Grade One Stayers’ Hurdle at Cheltenham Festival

Marketing

The online betting website has penned an initial three-year deal for the prestigious race that reverts to its original title after being named the World Hurdle since 2005, when backed by Ladbrokes.

The three-mile hurdling championship event has been won by most of the great staying hurdlers including Baracouda (twice), Inglis Drever (three times), Big Buck’s (four times) and Thistlecrack last season.

Jockey Club regional director Ian Renton said: “As one of the two feature races on the third day of the Festival, St Patrick’s Thursday, I am sure that Sun Bets will find sponsorship of the Stayers’ Hurdle hugely rewarding.

“The race title reverts to its original handle the ‘Stayers’ Hurdle’ and we look forward to many successful runnings under the Sun Bets’ banner.”

Sun Bets head of PR Tim Reynolds, said: “As an Authorised Betting Partner, we are delighted to welcome the opportunity to be associated with the Cheltenham Festival and sponsor a race as prestigious as the Stayers’ Hurdle.”

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