LeoVegas Italia strengthens its structure with the new entry of Stefano Macchia as Marketing Manager.

The Swedish company aims to continue growing on the Italian market and has chosen to focus on the digital marketing skills that the new manager has developed in his previous experiences . His task will be to strengthen LeoVegas’ positioning as a Digital Entertainment Company through activities and campaigns focused on entertainment and the best responsible gaming experience.

Before joining LeoVegas Italia, Stefano Macchia served as Marketing Coordinator at the Betsson Group headquarters in Malta , where he gained strong expertise in digital marketing and sports sponsorship. In addition to the marketing area, in Betsson Group he was also involved in communication and public relation activities of the company, thanks to the skills acquired during the first professional experiences carried out in some of the most important communication agencies in Italy. Before joining Betsson Group, Stefano Macchia worked for 4 years in the Marketing and Communication division of ManpowerGroup, where he was also able to manage the enhancement of the partnership between the company and Expo Milano 2015.

“I am very happy that Stefano joined our team, we were looking for a young professional who had already consolidated important experiences and responsibilities in the digital marketing world. We have important goals to achieve in a very dynamic and compelling sector, as well as highly regulated, I am sure that Stefano will make a great strategic contribution in the development of our positioning and in the diffusion of our brand awareness “declared LeoVegas Italy Managing Director, Niklas Lindahl.

“Leading the marketing and communication of LeoVegas Italia represents for me a great challenge and a natural evolution of my professional career” commented Stefano Macchia. “I will put my skills in digital marketing and communication at the service of the team, focusing on the development of our Digital Entertainment Company positioning. I am very happy to be back in Italy, after my last experience in Malta, and although the marketing and communication activities of our sector have been strongly regimented, I am sure that we will have the vision and the strategy to increase the knowledge of our brand and make live pleasant gaming experiences for our users.